As a new Factor ambassador, I worked with John Bailey (MD of Factor Bikes UK) to design my dream bike, a custom Factor O2 VAM. My VAM is due to arrive mid-April… I can’t wait (that’s probably why I’m writing this).
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I catch up with my friend & legendary cycling photographer - Russ Ellis. Eavesdrop on our video call as we reminisce on the projects we worked on together while riding our turbo trainers (the 2020 ‘coffee ride’ solution).
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I went for a coffee spin with my friend Danni Shrosbree, a role model athlete. Her attitude and outlook on life are worth sharing: “When you have to go and do four hours in the pouring rain, I try to look for the brightness and the bigger picture.” Amen, Danni.
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Why Factor? I am uncompromising with my training and commitment to the cycling community. I only endorse and represent brands that share my values. I believe that Factor manufacture the best bikes in the world, their zero-compromise attitude aligns perfectly with my own.
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Factor UK invited me to their customer service centre for the ‘Full Factor Service’. Where I discovered values beyond world-class engineering and innovation, they care about helping cyclists become better athletes and treat you like an individual.
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The Rouleur Classic is a celebration of cycling. Uniting like-minded people under one roof to enjoy a collection of world-class bike porn, technology, history, and art.
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From the off, one thing was clear - Fabian’s bike was a part of him, an extension of his body. Cancellara rides with ‘souplesse’, his pedal stroke is effortless, nonchalant.
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I paid ITV’s cycling commentators - David Millar and Ned Boulting a visit, to cheer me up while I’m on the mend.
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What jersey would I save if my house was on fire? This one.
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Back in ‘the good old days’, the club had an annual London to Brighton ride (like all London cycling clubs). In 2013 Ian Stannard our National Champion joined us.
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Team Sky’s 2015 annual get-together was to be at Sky’s head office, where I work.
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1996 World Road Race Champion Jersey of 3x winner of the Tour of Flanders and Paris Roubaix - the Lion of Flanders himself, Johan Museeuw.
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I became a Rider Safety Captain at the Ride London 100 because I wanted to contribute, to help other riders reach their goals, safely.
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Sir Brad’s ‘What this jersey means to me’ series encouraged me to share my collection, so I’m kicking it off with one of his - a WIGGINS jersey from the 2015 Tour of Britain.
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Meet my new Condor Classico Pista. Yes, it’s millennial pink.
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Yes, the rumours are true. I am the Night King. If you like cycling and Game Of Thrones - this one’s for you.
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This is a follow-up to my previous road journal - Mallorca #travelswithmyfather. Read my dads version of the story, it’s better.
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After fighting leukaemia, a lung tumour, DVT (the list goes on), my dad is on a quest to regain form, so we headed to Mallorca.
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Over the last five years, I have dropped from 90kg to 63kg. Climbing is a bit easier these days… So, how did I transform from ‘Magnus Backsteadt to Philippe Gilbert’?
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